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10 Ways to Stay Educated in 2018
Posted on January 30, 2018
Jamie Siebrase
More than a professional objective, lifelong learning is a mindset — one that helps motivated professionals distinguish themselves in a dynamic, fast-paced industry. Ready to catapult your career in 2018? We’ve got good news! At Sola, there’s no shortage of ways to stay educated.
Download Sola Pro
Continuing education? You know there’s an app for that! Beyond connecting stylists to excusive Sola deals, Sola Pro grants users access to tons of educational perks. Once you’ve downloaded the app, you’ll be able to watch educational videos on trends, techniques, business, and more — you’ll even find clips about tax planning. On our “Events and Classes” calendar, we post detailed information on regional workshops and events along with webinars you can watch anywhere. Don’t forget to check your notifications; it’s the easiest way to make sure you’re notified when new content becomes available.
Follow the Sola Blog
Looking for the kind of inspiration that’ll elevate your business to a whole new level? Every week we share stories on our blog, spanning a broad range of business-related topics, including strategic marketing, finance, and client relations. We dive deep into personal wellness topics, too, and explore the latest trends in our “Recreate this Look” series. Every month, in our “Sola Spotlight” posts, we tell the amazing stories of the Sola professionals who are crushing it in business and in life.
Join Sola on Social
At Sola, we love sharing tidbits, tricks, and tips on social media. Whether your preferred platform is Facebook, Twitter, Instagram, or Pinterest, we’ve got you covered with daily feeds featuring educational information, as well as links to our latest blog posts, videos, webinars, and more. This year on Instagram, we think you’ll feel especially moved as our 2018 Faces of Sola share stories and anecdotes from their days in the salon.
Catch a Sola Session
If you haven’t been to a Sola Session yet, we highly recommend it! From Newport Beach to Washington D.C. (and lots of cities in between), the Sola Sessions give Sola professionals an opportunity to learn from the industry’s best. The Sessions are jam-packed, energetic events designed to educate attendees while providing motivation, inspiration, and networking opportunities, too. Next up? West Palm Beach, FL on Monday, April 9, at the Wyndham Grand Jupiter at Harbourside Place, where guests will learn from Nina Kovner, Sam Villa, and Luis Alvarez and the BaBylissPro team, along with Sola’s own Jennie Wolff and Kim Bennett Horvath. Guests can also attend additional education classes from Hattori Hanzo Shears and Muse Beauty. Tickets are On Sale Now, and they go fast!
Watch a Webinar
If you can’t make it to a Sola Session, our webinars are the next best thing. Live web seminars are delivered on an ongoing basis. Can’t attend in real-time? Don’t sweat it. Once you’ve downloaded the Sola Pro app, you’ll have access to past webinars to watch on your own terms. Don’t miss “Understanding Your Sola Business,” which goes over key performance indicators and other ways to improve your business.
Attend a National Beauty Show
Every year, there are literally hundreds of beauty-industry shows and expos covering just about every topic imaginable, from men’s grooming, extensions, nails, and hair reconstruction to business building and marketing. Upcoming events include IBS New York – (Visit the Sola booth if you go!) – ABS Chicago, and Premiere Orlando, where you can attend the Sola happy hour. Modern Salon tracks upcoming beauty-industry events; for a current list of regional and national offerings, click here.
Contact Your Distributor
Next time you’re chatting with your sales representative, don’t forget to ask if your favorite distributor provides any additional services. Many distributors host in-house educational events, and, in addition to helping with ordering, sales representatives should be able to provide information on upcoming classes, events, and beauty shows. Try out a class that’s happening in your neck of the woods — or, better yet, work with your distributor to bring a new class to Sola! Your Sola manager can help hash out details and get the event added to the Sola Pro calendar.
Sign up for SolaGenius
SolaGenius is an exclusive app designed to help Sola professionals run their businesses like bosses, streamlining daily operations with 24/7 online booking, client management tools, and scheduling services. Once you start using SolaGenius, you’ll have access to analytic tools, which can help you gain a better understanding of your day-to-day and month-to-month transactions. Knowledge really is power — so get ready for new insights into your business!
Learn from Other Sola Professionals
Find successful Sola salon owners you respect and admire, and watch what they’re doing by following them on social media. You can also look to the 2018 Faces of Sola for artistic and business inspiration. While technology is definitely awesome, sometimes there’s nothing better than some face time with other industry veterans. Organize a coffee talk or happy hour with your Sola family to discuss great ideas and share with each other what’s working. You’ll never regret taking advantage of a chance to learn from a peer mentor.
Look For Sola In Your Inbox
Every Monday morning, we send an e-newsletter with a roundup of the latest in greatest in the Sola-sphere. Be on the lookout for important dates concerning the Sola Sessions, Sola Pro, SolaGenius, industry events, new blogs posts, and more!